Others may not be aware. The thing with videos like this, with their slick script and production, is that they are used to control, as per usual. They instill a happy memory (laughing at a funny video) in connection with something you should be angry about, result being you are less angry about said social atrocity being pushed on us, and most importantly, less likely to do something about it.
Laughter is a great medicine, and who would want to live without it? It's one of their favourite psychological tricks for this very reason.